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Re: [ide-dev] Marketing IDE /was: Ctrl-1 driven development

I am at JavaOne right now so my responses have been slow. I agree with Max's statements below. The Foundation has established channels to publish content but we need help creating the content. For instance, we have a booth at JavaOne, Wayne and Benjamin are helping with demos, but we also have lots of project committers giving demos. The community members need to be engaged in the marketing or it doesn't scale.


On 28/10/2015 2:16 PM, Max Rydahl Andersen wrote:
On 26 Oct 2015, at 8:25, Mickael Istria wrote:

On 10/26/2015 02:53 PM, Max Rydahl Andersen wrote:
Ian just stated that he would like to do it, but his challenge was to find people willing to provide the content. Content don't just fall out of the sky like free software does, right :)
More precisely, my question is: who's expected to make promotional videos of Eclipse IDE ? Other IDEs have dedicated resources to identify and promote new features and turn them into marketing resources (videos, demos, talks);

in the Eclipse Community for the Eclipse IDE, is it something that is meant to be done by contributors too, or is it something that the Foundation is expected to take care of ?

I believe it is a combination. The foundation facilities/help where they can but when it comes down to it what is needed is contributors end up providing the content that the foundation then can help polish/publish.

But I'll let Wayne/Mike comment on that - but just stating what my view is on it.

i.e. I don't expect the foundation to magically be able to do more than what the contributors are able/willing to work with them on.

For the IoT part, I've seen much effort by the Foundation in producing and presenting a lot of marketing material (Benjamin and Ian have done a great job); but for the IDE, I have the impression such initiative is now missing, whereas NB and IJ are very fruitful at doing it.

Wayne is here at J1 doing talks about Eclipse Mars together with Gunnar.

There is a booth talking about the IDE.

Of course iot is also being pushed since its a very new area compared to the IDE.

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Ian Skerrett
VP of Marketing
Eclipse Foundation
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