Eclipse Marketing Call Minutes
July 29, 2008 at 12:00 pm EST
NOTE THAT THE NEXT MARKETING
CALL IS IN 4 WEEKS RATHER THAN 2
Next Call: August 26, 2008 at 12:00 pm EST
Dial 1-866-362-7064 or +1 613-287-8000
Pass code 880932
Attended: Eric
Cloninger (Motorola), Donna Esposito (EclipseWorld), Lynn Gayowski (Eclipse),
Marta George (Instantiations), Tina Kvavle (Instantiations), Richard Mayer
(Protecode), Ian Skerrett (Eclipse)
FOUNDATION UPDATES (see below
for information that was given on each event):
1. Market Research
2. Eclipse
Summit Europe
3. Enterprise
Adoption Statistics
4. EclipseWorld
1. Market Research
-The Foundation is planning a market research study to
better understand the user community
-Forrester will be running the research
-Member companies can get access to the results by helping
to fund the research
-5 members are signed up so far but we need more
Opportunities: Contact Ian Skerrett at ian at eclipse
dot org to participate in the market research study.
2. Eclipse Summit
Europe
http://www.eclipsesummit.org
November 19-20, 2008
Ludwigsburg, Germany
-Registration for the conference is now open
-Sponsorship is going really well – we have 22 so far
out of a target 30 sponsors
-So far there aren’t a lot of North American sponsors,
so this may be an opportunity for members
-Projected attendance is 400-450 attendees
-Since the Foundation puts this conference on, we do not run
any extra events like the passport game – all content is Eclipse-focused
-If members have ideas on different sponsorship benefits,
please let us know
Opportunities: Sponsor ESE - details at http://www.eclipsecon.org/summiteurope2008/sponsorship
3. Enterprise
Adoption Statistics
-A question was raised about statistics on enterprise
adoption of Eclipse
-Stats. are available from the Eclipse wiki
-See http://wiki.eclipse.org/Marketing_Resources#RESEARCH
4. EclipseWorld
http://www.eclipseworld.net/
October 28-30, 2008
Reston, VA, USA
-Donna Esposito gave an update
-EclipseWorld has organized co-marketing with local user
groups and has a special promotion with Genuitec
-Predicted attendance is 600
-Mike Milinkovich from the Foundation will give a keynote
-Eclipse will hold its members’ meeting on the Monday
before the conference – Oct. 27
-We will also have a marketing meeting on the Tuesday, Oct.
28, which is the symposia day
-An Eclipse reception will be open to everyone
Opportunities: Attend or sponsor EclipseWorld -
details at http://www.eclipseworld.net/
Regards,
Lynn Gayowski
Marketing Events Manager
Eclipse Foundation, Inc.