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Eclipse Marketing Call Minutes from Nov. 20

Eclipse Marketing Call Minutes

November 20, 2007 at 12:00 pm EST


Next Call: December 4, 2007 at 12:00 pm EST

Dial 1-866-362-7064 or +1 613-287-8000

Pass code 880932


Attended:  Jeff Anders (SAP), Manuela Duft (compeople), Donna Esposito (EclipseWorld), Lynn Gayowski (Eclipse), Brian MacDonald (Instantiations), Sanj Matharu (Symbian), Vijay Ramakrishnan (Actuate), Ian Skerrett (Eclipse), Al Stern (Inetsoft), Sherry Weebaker (Klocwork)


FOUNDATION UPDATES (see below for information that was given on each event):

1. EclipseCon

2. OS Summit Asia – conference postponed

3. Eclipse DemoCamps

4. Members Meeting Call

5. EclipseWorld

6. JavaOne



1. EclipseCon 2008

Santa Clara, CA

Mar. 17-20, 2008


The call for papers closed Nov. 19 and about 500 submissions were received.  There will be a call for short talks soon.



1) Gold, silver and bronze sponsor packages are available for EclipseCon.  For any questions contact Donald Smith at donald dot smith at eclipse dot org.  Details on sponsorship opportunities are at



2. OS Summit Asia


OS Summit Asia has been postponed until 2008 as registration didn’t reach expectations.  The new date will likely be announced in the new year.



3. Eclipse DemoCamps

29 cities around the world

Nov. 13-Dec. 17, 2007


Eclipse DemoCamps will take place around the world during November and December.  They are an opportunity to show off what’s happening in Eclipse and to meet with local developers.



1) Attend a DemoCamp – sign up to attend at

2) Demo your Eclipse technology - sign up for the nearest DemoCamp at



4. Members Meeting Call

Dec. 18, 2007

8:30am PST / 11:30am EST / 4:30pm GMT

Call will be a maximum of 1.5 hours


To join the next members meeting teleconference, call:

1-866-362-7054 (North America) or +1-613-287-8000 (International)

Participant pass code 187860#


The agenda will include:

Executive Director Report

Membership Report

Ganymede Update

New Member Introduction(s)

Marketing Update



1) Please email Donald Smith at donald dot smith at eclipse dot org if you’d like to suggest other agenda items



5. EclipseWorld Review

Reston, VA

Nov. 6-8, 2007


Donna Esposito of EclipseWorld gave a brief review of the conference.  There were just over 500 attendees and 18 exhibitors.  The majority of attendees indicated they used Eclipse for application development, so it appears that the conference did well at attracting the target market.  Reviews of the hotel, food, and turnkey sponsor pods were positive.  Some changes to the exhibit hours are planned for next year.



1) Mark your calendars to attend the next EclipseWorld on Oct. 28-30 in Reston, VA.



5. JavaOne

San Francisco, CA

May 6-8, 2008


Eclipse is currently evaluating 2 ideas for JavaOne.


Eclipse Pavilion:  Member companies would have a pedestal within a coordinated Eclipse Pavilion area.  The idea is to increase the impact of member companies by combining forces, while possibly reducing costs.  JavaOne has indicated they are okay with the “consortium”-type set-up.  Costs are still being worked out, but it looks like the cost of a member company pedestal will likely be between $5,000 and $10,000, which would include a stool, carpet, electrical drop and an IP address.  Feedback to this idea on the call was generally positive.  It’s more likely that member companies that had no or a small presence at JavaOne in the past will participate, while larger companies that typically sponsor in the gold+ range will not.  It probably doesn’t make sense for a company at the gold level to have a duplicate presence.  Eclipse will also run a passport game as in the past, conference attendees have to gather stamps from Eclipse member company booths in order to collect a t-shirt from Eclipse.  


Eclipse Day:  The Foundation would find meeting space for the Monday (May 5), before JavaOne and have a half to full day of technical presentations.  The focus will be on Eclipse projects rather than vendor presentations, but we could look at having vendor literature, displays or other promotions available.  Sponsors would be given the attendee list and would possibly make up the program committee.  This event would need 3 to 6 member companies to sponsor.  Most importantly, strong promotional support from member companies would be needed.



1) If you may be interested in participating with Eclipse at JavaOne as a sponsor of the pavilion, passport program or Eclipse Day, email Lynn Gayowski.  Feedback and suggestions are also welcome.




Lynn Gayowski

Marketing Events Manager

Eclipse Foundation, Inc.


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